Project

The Bristol Street Motors January Sale

Client
Category
Description

The Black Arts Company’s latest campaign for Bristol Street Motors, played on the concept of Upside-down – exactly what the Vertu Group as a whole are doing to the motor trade.

Scruf were brought in to advise on how people could fall out of a car and into a dealership – and once we’d found glue strong enough to hold a car on the ceiling it was no bother at all…

The January Sale version of the advert involved creating £1000 in tenners falling alongside our character – not an easy feat!

Tags
Upside-down