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Bristol Street Motors – Upside-down

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The Black Arts Company’s latest campaign for Bristol Street Motors, played on the concept of Upside-down – exactly what the Vertu Group as a whole are doing to the motor trade.

Scruf were brought in to advise on how people could fall out of a car and into a dealership – and once we’d found glue strong enough to hold a car on the ceiling it was no bother at all…

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